The Importance of website design
Basically, the goal of responsive web design is to ensure that your website functions properly and looks well across all platforms. A responsive website adjusts itself automatically to the user's platform and screen size. Nowadays, having a mobile-friendly website is crucial, so choosing a responsive design is advised.
You can use a responsive website builder while creating your website to enhance user experience and raise the visibility of your website on Google.
Although responsive web design (RWD) is not a new idea, it has since taken the lead in terms of how websites are designed and coded on their front ends. Around 2012, we shifted to responsive site design, which we have been honing ever since. So how do you choose who to engage for your website as a marketing expert or business owner? Are all websites that are responsive made equally?
Should your website be responsive to users?
A desktop website and a mobile website that was designed entirely separately existed before responsive web design. It was necessary to maintain two websites with independent code bases. If you changed something on one site, you also had to modify it on the other. Without a doubt, this wasn't the best or most effective approach.
With the development of responsive web design, it became possible to construct one site, one code base, and one version of the content that can all "adapt" to the screen size of the device it is viewed on. The majority of online businesses have adopted this strategy, and it is currently the norm. For a number of reasons, search engines like Google advise using responsive site design (opens in a new window).
The responsive web design strategy used by Spinutech
Although the Spinutech web design process is not unique, we take pride in a few significant distinctions that can be ideal for your company.
Strategic Approach
Our primary goal when developing and designing websites is to keep goals and objectives in mind. What do you hope your website will accomplish, besides the way it looks and functions? Increased traffic, leads, and sales are universal objectives despite the diversity of every firm. To ensure a strategic approach throughout your project, our design team collaborates closely with digital marketers that specialize in everything from SEO to user experience.
Dynamic Design
You want your website to stand out from the crowd. To create a website you can be proud of, we dive in, work through problems, and mix usability with creative design. You can be confident that it won't be a previously used theme that has been significantly altered. In order to create a user journey and make sure your site design provides the appropriate information at the appropriate time, we take into account the needs and habits of your audience.
Layout and coding are done by our designers
The same individuals work as both front-end developers and designers for us. Why is this significant? seamless user experience, adaptability, and detail-oriented. Making the user experience as good as possible is our main priority. At different breakpoints, our websites shouldn't have any awkward or strange elements. We want them to be entirely responsive. Our ability to accomplish whatever is necessary to bring the idea to life is made possible by our ability to code from scratch. By doing this, the emphasis is shifted from using templates to customize designs to solving problems through design. Knowing how to code while being a designer implies you can help direct the project's development and maintain a "designer eye" throughout.
Why is important responsive web design?
There are 7 important reasons that make for responsive web design
- Makes Your Site Highly Accessible
- Allows updating the website quickly
- Boosts Search Engine Optimisation (SEO)
- Everything becomes easier to manage
- Improves online user experience
- Promotes link sharing across multiple devices
- Allows the creation of a mobile segment
1. Makes Your Site Highly Accessible
Individual website searches account for the majority of website traffic. You will gain from lead generation, lead conversions, and many other advantages when your website is simple to use on all platforms and visitors can effortlessly search everything. In other words, a responsive web design improves the usability of the website and can make it simple for customers to make purchases using a variety of devices.
This is especially beneficial for e-commerce companies because choosing a flexible website design can increase sales.
2. Allows updating the website quickly
You risk losing many opportunities to be ranked if you don't make modifications to the one version of your website. Your website will update rapidly and you will be able to make any number of changes in just one version of the site if it has a responsive website design.
For companies looking to generate sales through a single platform, it is a time- and money-saving solution. Additionally, it spares small enterprises from having to maintain separate websites for PC and mobile visitors.
3. Boosts Search Engine Optimisation (SEO)
Websites with responsive designs are encouraged by Google's ranking algorithm. Additionally, it has been noted that these websites rank highly locally. Because so much of today's internet traffic originates from mobile devices, Google transitioned to a mobile-first indexing strategy, which accounts for its high ranking. In other words, Google ranks and indexes your website based on its mobile version. So when it comes to SEO, having a responsive website is crucial.
4. Everything becomes easier to manage
You can quickly do all administration responsibilities when you have a single website to handle all tasks and draw users from all devices. It can be a bit complicated and time-consuming to manage various websites for PC and mobile visitors. It will be expensive to maintain many websites for consumers of various devices.
Instead of paying more for multiple websites, it appears more appropriate to invest in the responsiveness of a single website. Long-term advantages include making it simpler for you to advertise your website through social media platforms and optimize it.
5. Improves online user experience
Users won't be able to access the information they need from your website if it doesn't have a responsive design. Visitors can be distracted by pointless pop-ups, pointless graphics, and pointless text, but when a site is responsive, users can easily access all the content.
- The navigation of the website is also taken care of by responsive website design, making it simple for users of all devices to browse comfortably.
- Let's look at why enhancing the user experience will be crucial in 2022.
- When a user cannot discover the needed information on the first try, 61% of users abandon the website.
- When consumers have a good experience using a website, 57 percent of users make a purchase.
- When a website is not responsive, 48 percent of consumers, according to a Google report, believe that the company is being fairly careless toward the needs of the customers.
6. Promotes link sharing across multiple devices
Responsive design instantly enables a mobile user to access the responsive layout of the website whenever the user shares a link from your website with a user on another device, such as a smartphone.
7. Allows the creation of a mobile segment
You can establish a mobile segment with a responsive website design that will let you to view all of your website's metrics on a mobile device. For small business owners who want to know the statistics regarding the visitors to their website, it is the most crucial aspect that helps the business plan. They can assess user engagement levels and a website's overall search engine performance using statistics.
The responsiveness of a website's design is beneficial for businesses as well as for clients and consumers. Website monitoring is made incredibly simple with the mobile segment option.
Contact us for designing you're with experts
The homepage, blog, or product pages come to mind when you consider a website with outstanding design. But what about the "Contact Us" section of a website?
Too many website designers give contact pages a low priority when it comes to copywriting and design. It makes sense that many contact pages appear to have been created in the 1990s given how lovely and modern the rest of the website is.
Conclusion:-
Our goal at Spinutech is to build websites that are effective. You need to collaborate with a talented group to do this. You get to work with experts that have years of experience in their field when you choose Spinutech to work on your website.
Do you want to learn more about responsive web design? Make contact.
Comments
Post a Comment