Data lakes is a procedure that is carried out on a regular basis to make sure that erroneous, unnecessary, or duplicate records are eliminated from a database. In order to protect the integrity of data, data purging is essential. However, it must also adhere to the business standards that IT and business users have mutually agreed upon, by what date should each type of data record be regarded to be old and expendable. Massive amounts of information are organized through the process of big data analytics, which helps businesses understand their operations, functioning, and customers better. As a result, streamlining development processes is more important for tech-focused businesses. There is no doubt that the fierce business competition is making the e-commerce sector one of the most significant drivers of technical advancement. Every big data provider is closely watching big data innovations like artificial intelligence solutions, predictive analytics, and prescriptive anal...